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Look out for unit pricing in supermarkets to help you get more value for your money.

Costs of shopping for everyday items like food, washing powder and toiletries can be high. Families now have access to a new federal government initiative called unit pricing. This means that when you shop in major supermarkets you will not only get the price of the whole produce e.g. pack of toilet paper, large apple juice, muesli bars, you will also find information about the price per sheet, per unit or per 100g. This will help you to compare pricing of different brands including the supermarket’s own brand, to find out which one is the cheapest. If shampoo A is on offer for $3.30 containing 250g and shampoo B next to it, is on offer at $2.99 containing150g you may be tempted initially to take the cheaper one. When the unit price per 100g is added however, at 1.32 for A and 1.99 for B per100g, it is clear that A is better value for money.

Australian Food News, www.ausfoodnews.com.au released an article reporting that supermarkets seemed happy with the response so far to unit pricing. Unit pricing law came into effect on July 1, although retailers have been given until December 1 to fully comply. Small retailers are not required to introduce unit pricing due to the costs involved but are welcome to participate if they please.

To read the full media release please click here.